University · Management · Entrepreneurship and Innovation
Lean Startup Methodology
4 Abschnitte1 Karteikarten-Decks1 Quizze
An examination of the Lean Startup approach to new venture creation, tracing its roots in lean manufacturing and customer development theory, and analyzing its core mechanisms: the Build-Measure-Learn feedback loop, the minimum viable product, validated learning, innovation accounting, and the strategic pivot. Students will learn to apply these tools to reduce uncertainty and waste when building new products under conditions of extreme market uncertainty.
Inhaltsübersicht
- Origins and Core Principles of the Lean Startup Movement
- The Build-Measure-Learn Feedback Loop
- Minimum Viable Products and Validated Learning
- Pivoting, Innovation Accounting, and Applying Lean Principles at Scale
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