University · Business Informatics · Digital Transformation and Innovation

Change Management for Digital Initiatives

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An examination of why digital transformation initiatives fail primarily for organizational and human reasons rather than technical ones, and of the change management models, stakeholder strategies, and Business Informatics practices used to help organizations successfully adopt new information systems and digitally enabled ways of working.

Inhaltsübersicht

  • Why Digital Initiatives Fail: The Case for Deliberate Change Management
  • Structured Models for Managing Organizational Change
  • Stakeholder Analysis and Communication Strategy
  • Training, User Adoption, and the Role of Early Involvement
  • Sustaining Change: Governance, Culture, and Continuous Digital Transformation
Employees discussing an organizational change initiative in a meeting room
Pixabay – Pixabay License

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