University · Business Informatics · Digital Transformation and Innovation
Foundations of Digital Transformation Strategy
5 Abschnitte1 Karteikarten-Decks1 Quizze
An introduction to digital transformation as a strategic, organization-wide phenomenon rather than a purely technical one, covering the distinction between digitization, digitalization, and digital transformation, core strategic frameworks, business model innovation, and the organizational and cultural change required for transformation to succeed.
Inhaltsübersicht
- Defining Digital Transformation: Beyond Digitization and Digitalization
- Strategic Frameworks: From IT Strategy to Digital Business Strategy
- Business Model Innovation and Platform Thinking in the Digital Economy
- Organizational Change, Culture, and Leadership in Digital Transformation
- Measuring Digital Transformation: Maturity Models and Value Realization

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